Meet Kevin Dillard

Meet Kevin Dillard

Meet Kevin Dillard, Co-Founder of Clear Blue Smiles


For nearly two decades Kevin Dillard has been an orthodontic industry legal and thought leader. This experience and inside view to the industry have led him to this point.


Kevin has been a legal and thought leader in the orthodontic industry for the past two decades, with nearly 18 years of experience as an executive at the American Association of Orthodontists.


He served as General Counsel for the AAO, leading their legal and advocacy efforts overall and shaping the messaging with regard to “do-it-yourself” orthodontics.  He was the spokesperson for the AAO on standard of care issues, and is quoted extensively in Buzzfeed News, the Detroit Free Press, LA Times, Fast Company, CBS News, NBC News, TechCrunch, Reason, and International Public Radio, among others, on the subject.


He also was the founder and co-host of the AAO’s Business of Orthodontics podcast series, which focused on legal risk management and business advice for orthodontists.  He lectured on legal and advocacy issues at industry trade shows, including the AAO’s mid-winter conferences in 2017 and 2018.


Kevin also developed a legal risk management seminar, which he presented on behalf of the AAO to dozens of orthodontic residency programs nationwide, including UNC Chapel Hill, Temple University, UCSF, NYU, University of the Pacific, University of Rochester (New York), SLU, and UMKC, among others.


He worked closely with the AAO’s Board of Trustees and House of Delegates, shaping the AAO’s policies and strategies.  He added to his duties as General Counsel in 2017, when he stepped up to help the AAO in a time of transition by becoming co-interim Executive Director of the organization for eight months.


He also spent many years organizing federal lobbying efforts on Capitol Hill on behalf of the AAO before moving into the in-house legal role.  There, he led the AAO’s legal efforts, along with its federal and state lobbying activities.


Kevin’s inside view of the industry over the past two decades has given him great perspective on the changing needs of patients and the technological advances shaping diagnostic testing and the manufacturing of appliances.  He has witnessed first-hand the consumer demand shift toward a need for convenience and affordability.  That, combined with his reputation for developing well-reasoned legal and business strategies, led him to create Clear Blue Smiles.


He and Dr. William Crutchfield—one of the nation’s leading orthodontists – have a passion for putting patient care first.  Together, they have developed a system that facilitates excellent patient treatment, using only expert dentists and orthodontists.  The result of their collaboration is an increase in the standard of care for the industry in a time where the focus, all-too-often, is first on profit.


Kevin is also passionate about using his talent and time to leave the world a better place, which is why Clear Blue Smiles has a strong corporate social responsibility to help clean at least 100 times the amount of plastic from the environment than what it creates.  Plastic aligners are fantastic for moving teeth, and demand for them will only grow with time, but he strongly believes that companies and individuals have a responsibility to offset their footprint by giving back.  As a result, Clear Blue Smiles is committed to sustainability across all corporate functions, and is contributing to the Ocean Blue Project’s efforts to clean the nation’s beaches and waterways of plastic waste.  Clear Blue Smiles will be co-branding beach cleanup efforts, and will be advocating for more environmental sustainability across the entire dental industry.


Did we mention he’s also a really fun guy to hang out with?